728 X 90 Ad slot
Saturday, July 23, 2011
Vodafone USB internet Data Card Pirce
Mobile service operator Vodafone has launched USB internet dongles under a new service line, NetCruise which essentially offers internet access through CDMA operator MTS‘ EVDO network. This was first reported by Telecom Talk, which also mentioned that the service is being run as a pilot in the selected cities of Pune (Maharastra), Mysore (Karnataka), Jaipur (Rajasthan) and Coimbatore (Tamilnadu). The NetCruise website also mentions the same in fine print : ” Vodafone Mobile’ branded services are being offered by MTS through a brand franchise with Mobile Commerce Solutions Limited (MCSL). MCSL will provide MTS with designing, marketing and servicing of ‘Vodafone Mobile’ branded products being powered by MTS.”
Similar to MTS’ MBlaze, the service offers prepaid and postpaid data plans with speeds of upto 3.2 Mbps. It also free browsing on Yahoo and Wikipedia websites.
Paying a Premium just for a Brand?
While the arrangement made by MTS is to leverage Vodafone’s premium brand equity, we fail to understand why the service is priced at a premium compared to MTS’ own data plans on the same network. For example, the Unlimited 799 plan on NetCruise has a fair usage policy cap of 3.5GB, after which speeds are throttled to 144 Kbps or 64 Kbps from upto 3.2 Mbps. MTS’ MBlaze offers a similar plan with a monthly rental of Rs 750 and the usage cap is 5GB. Clearly, the NetCruise service is charging a premium for the Vodafone branding.
This is not the first time that such tie-ups have been inked. A similar partnership, close on the lines of an MVNO (Mobile Virtual Network Operators), was established between Tata Teleservices and Virgin, to brand, market and support a separate service on the same network under the Virgin brand name, targeted at the youth.
Also, Future Group and Tata Teleservices run a GSM service under the brand name T24 Mobile in Karnataka, Gujarat, West Bengal, Jharkhand, Chhatisgarh, Orissa, Punjab, Haryana, Rajasthan, Uttar Pradesh, Tamil Nadu, Kerala, Madhya Pradesh, Mumbai and Maharashtra,which offers rewards to customers who shop at Future Group’s retail stores.
However, this tie-up doesn’t offer any value addition to the service except for the premium branding. Also, wouldn’t it confuse Vodafone’s existing and potential customers, since the service runs on a completely different technology standard, and might even affect the sale of its own 3G WCDMA/HSDPA based dongles? This is probably one reason why Vodafone does not even make a mention of the service on its own website.
-----------------------------------------------
Vodafone NetCruise Data Card + Plans
Vodafone India has made a smart move to Push Data Service to Consumers. It has struck an agreement with MTS India [Sistema Shyam Teleservices Ltd] to use its underlying EVDO [CDMA Network] and offer Broadband Data Services under the Brand name Vodafone NetCruise Wireless Broadband.
Vodafone NetCruise Broadband - Pre-Paid Plans:
Starter Plan Rs 498 650 MB 60
Medium usage Rs 499 700 MB 30
Medium usage Rs 699 1280 MB 30
Unlimited Rs 799 3.5 GB* 30
Unlimited Rs 899 4.5 GB* 30
Unlimited Rs 998 6 GB* 30.
* Fair Usage Policy Applies after that allowed data transfer limit
Vodafone NetCruise Broadband - Post-Paid Plans:
Postpaid Starter Rs 699 1.2 GB
Unlimited Rs 799 3.5 GB*
Unlimited Rs 899 4.5 GB*
Unlimited Rs 998 6 GB* .
We would recommend Consumers to stick to MBlaze and Vodafone will have its own customer base due to its strong brand and network. This arrangement in my view from Vodafone is to de-congest its 3G network which will be a premium platform.
If you loved this post
This post was written by: deivam P Mohanraj
deivam P Mohanraj is a professional blogger, web designer and front end
web developer. Follow him on Twitter
Subscribe to:
Post Comments (Atom)
Labels
Airtel Vodofone Idea Bsnl
Art
Articles
Astrology
Bank
Blogger Tricks Tips
Cinema
Computer
Cricket
deivam P Mohanraj
Firefox Google Internet ExploreYahoo
Friendz
Games
GK
God
Health Tips
Health Tips in Tamil
Healthy Foods
HISTORY
Images
india news
Indian Recipes
Internet Problems
Kavithai
Links
Movie Review
Mp3 and Torrent
MP3 SONGS
Online
Relationship
Result
Salem Yellow Pages
Sanjith Enterprises
Software
Sports
Tamil
Thirupathi
TN Election
TN NEWS
TNPSC
Videos
world
yahoo mail gmail tips
1 Responses to “Vodafone USB internet Data Card Pirce”
August 9, 2011 at 10:50 AM
I’m a new reader and have been very impressed with your recent posts and thought to drop a friendly note. It is really a great information indeed. Waiting for more posts, is there a way to subscribe to your blog via email?
Post a Comment